CARIBOU COFFEE and Minneapolis-based band ROCKET CLUB launch exclusive distribution deal for new album, NORTH COUNTRY
Contact: Rob Kos
Album available in Caribou coffeehouses throughout Minnesota, Iowa, Wisconsin, North Dakota and South Dakota
MINNEAPOLIS (June 4, 2012) – Caribou Coffee Company Inc. today announced that it has entered into an exclusive distribution deal with the Minneapolis-based country band, Rocket Club, to release the band’s latest CD, North Country.
This release marks the first time Caribou Coffee will offer fans the opportunity to purchase recorded music in its coffeehouses. North Country will retail for $9.99 and will be available in Caribou Coffee locations in Minnesota, Iowa, Wisconsin, North Dakota and South Dakota.
“The Rocket Club sound and the message behind North Country are a great fit for Caribou, and we are excited to feature this talented local band in our stores throughout the state,” said Michele Vig, Senior Director of Retail Marketing, Caribou Coffee. “This is an exciting, new endeavor for Caribou and we couldn’t think of a better partner than Rocket Club.”
“Our music and Caribou’s fan-base complement each other well,” said Don Smithmier of Rocket Club. “We’re also extremely pleased that a band like ours, which has forged its own path in the music industry, was able to resonate with such an established and recognized brand as Caribou Coffee. We’re looking forward to a fantastic partnership.”
Three Rocket Club singles have hit the Billboard country charts since 2009, including One More Day and One Thing Beautiful, along with the title track from their newest album, North Country. The Minneapolis-based band known for its multi-layered harmonies will be supporting the release of North Country with tour dates in the region throughout the summer and fall.
For more information about Caribou Coffee, please visit Caribou Coffee’s Facebook page at www.facebook.com/cariboucoffee or follow Caribou on Twitter at @Caribou_Coffee.
About Caribou Coffee
Founded in 1992, Caribou Coffee Company is one of the leading branded coffee companies in the United States, with a compelling multi-channel approach to their customers. Based on the number of coffeehouses, Caribou Coffee is the second largest company-operated premium coffeehouse operator in the United States. As of January 1, 2012, the Company had 581 coffeehouses, including 169 franchised locations, in 20 states, the District of Columbia and nine international markets. The Company’s coffeehouses aspire to be the community place loved by guests who are provided an extraordinary experience that makes their day better. Caribou Coffee provides the highest quality handcrafted beverages, foods and coffee lifestyle items with a unique blend of expertise, fun and authentic human connection in a comfortable and welcoming coffeehouse environment. In addition, Caribou Coffee’s unique coffees are available within grocery stores, mass merchandisers, club stores, office coffee and foodservice providers, hotels, entertainment venues and e-commerce channels. Caribou Coffee is a proud recipient of the Rainforest Alliance Corporate Green Globe Award and is committed to operating practices that promote sustainability and environmental protection. For more information, visit the Caribou Coffee web site at www.cariboucoffee.com.
About Rocket Club
Minneapolis-based country band Rocket Club began as the songwriting duo of Don Smithmier and Brian Kroening. The band quickly grew to include Chris Hawkey, Billy Thommes, Joel Sayles and Luke Kramer. Rocket Club is creating a whole new blend of music and is known for their rich vocal harmonies, big guitar hooks and old-fashioned American storytelling. The group has had three singles on the Billboard Country Charts since 2009. For more information, visit http://www.rocketclub.info.